Karahi Boys

Overview
Karahi Boys redefines Pakistani street food by bringing a modern twist to traditional dishes. Located in Islamabad’s F7, Karahi Boys wanted a brand identity that honored cultural roots. They also wanted to be appealing to a younger, trend-savvy audience. We developed a strong visual identity that celebrates local flavors while capturing the energy of a modern, casual eatery.
Branding
We built a cultural-meets-contemporary brand identity using bold color palettes, heritage-inspired fonts, and locally resonant iconography. We also designed packaging, signage, and marketing collateral.

Karahi Boys

Overview
Karahi Boys redefines Pakistani street food by bringing a modern twist to traditional dishes. Located in Islamabad’s F7, Karahi Boys wanted a brand identity that honored cultural roots. They also wanted to be appealing to a younger, trend-savvy audience. We developed a strong visual identity that celebrates local flavors while capturing the energy of a modern, casual eatery.
Branding
We built a cultural-meets-contemporary brand identity using bold color palettes, heritage-inspired fonts, and locally resonant iconography. We also designed packaging, signage, and marketing collateral.

Karahi Boys

Overview
Karahi Boys redefines Pakistani street food by bringing a modern twist to traditional dishes. Located in Islamabad’s F7, Karahi Boys wanted a brand identity that honored cultural roots. They also wanted to be appealing to a younger, trend-savvy audience. We developed a strong visual identity that celebrates local flavors while capturing the energy of a modern, casual eatery.
Branding
We built a cultural-meets-contemporary brand identity using bold color palettes, heritage-inspired fonts, and locally resonant iconography. We also designed packaging, signage, and marketing collateral.
